Richard Bucker

now what that does is the new so

Posted at — Jun 19, 2016

A Ted talker once said that the word ‘so’ was use by technical people as a power word. One to inject a pause and a sense of authority. And while I was watching a bushcraft video the young presenter said “now what that does” and I about fell out of my chair, stopped the video, and started writing about it. I suppose there were so many different ways to write the transition and so that was his choice.

I know I’m being a little critical since he’s probably not a screenwriter and it seems spontaneous. But there is something to be said about trying to generate credibility… So when I write tech posts I try hard to make sure that my transitions are smooth, easy and fun to read.

Have fun with the video.